GEMA: what makes the match a criterion, not luck.
Four letters, four movements, four facets of the gem. A system that turns territory know-how into qualified deal flow, and that decides what climbs the ladder to the international table.
Ground (Garimpar)
The scout maps the territory against the international corporation's thesis. Not a cold list: living sources, communities and real signals, read by someone on the ground. That's how your startup lands on a radar that sits outside Brazil.
Examine
Fit, team, stage and risk enter the analysis. AI enriches the data and speeds triage; your startup's dossier is born here, but judgment on what matters stays human.
Mature (Maturar)
The relationship is warmed up before the raise. A handshake costs time and courage, and that cost is what gives the signal weight. The introduction happens with context and consent, never cold.
Announce (Apresentar)
Dossier, GEMA Score and a formal, timestamped introduction. The scout's attribution starts here and is protected by a 12-month window. And the introduction opens the ladder: incubation, international track and the negotiating table.
Everything that happens becomes a code.
Theses, services, score and status get monospaced labels. The registry is what separates method-driven sourcing from luck.
We don't sell luck. We practice a craft, and we register every step.